Type: Digital / Ad Banners / Email & CRM

Client: Xerox

Agency: Code and Theory

Project: “Beyond CMYK” Campaign

Role: Associate Director, Production Design

About the Work: The purpose of this campaign was to raise consumer awareness of Xerox’s “Beyond CMYK” printing features, which includes printing in metallic, clear, white, and fluorescent colors. The campaign utilized unique artwork from street artists and spanned across 6 languages.